Friday, January 25, 2008

The Irresistible Offer - Mark Joyner

The Irresistible Offer - Mark JoynerYour customers are going to give you three seconds to make the sale.

Do you know what to say in those three seconds?

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time.

What is needed is a new way of doing business—a method that is simultaneously socially responsible and far more effective than “old marketing.”

This new way is The Irresistible Offer.

When Domino’s Pizza gave their customers an offer they couldn’t refuse—“thirty minutes or less” or the pizza was free--Domino’s grew from a single store to a $4 billion chain. New Marketing guru, Mark Joyner defines and explains this revolutionary selling philosophy and helps you apply it to your own business. He examines the elements that make up The Irresistible Offer and presents a formula for creating one of your own and tools to help you estimate the effectiveness of your offer in advance.

The clock is ticking. Don’t manipulate your customer. Manipulate your offer instead—so customers find it, and your company truly irresistible!

"I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over 50 years."

-Dr. Joe Vitale, author of The Attractor Factor

Mark Joyner, the former CEO of Aesop Marketing Corporation, is one of the most well known leading authorities on Internet marketing today. He is considered by most to be the king of so-called “Viral Marketing,” “Referral Marketing,” “Affiliate Marketing,” “Perpetual Marketing,” and many more of the most famous new marketing techniques. One of his greatest successes was his site SearchHound, which he built from scratch, ran on a zero marketing budget, and then sold for $4,000,000. Joyner lives in Miami, Florida.

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Author - Mark Joyner
Narrator - Mark Joyner
Publisher - Gildan Media Corp.
Length - 4 hours
Type - Marketing
Download Price - $14.98

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Wednesday, January 9, 2008

The Blessing of a Skinned Knee - audio book

The Blessing of a Skinned Knee"Her thoughtful observations consistently illuminate and reassure.
Impassioned, lyrical, and eminently practical, this inspiring volume is a real treasure."--Publishers Weekly (starred review)

"Although she clearly draws on Jewish teachings, as well as on her psychology training, much of her wisdom is applicable to families of all faiths."--Library Journal

All parents hope their child will be self-reliant, optimistic, and well mannered, but this has become particularly challenging in our current culture. Clinical psychologist and Jewish educator Wendy Mogel distills the ancient teachings of the Torah, the Talmud, important Jewish thinkers, and contemporary psychological insights into nine blessings that address key parenting issues.

She covers realistic expectations for each child, respect for adults, chores, mealtime battles, coping with frustration, developing independence and self-control, and resisting over-scheduling and over-indulgence.

The Blessing of a Skinned Knee guides us toward effective, enlightened parenting in an increasingly speedy, material, and competitive age.

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Author - Wendy Mogel, Ph.D.
Narrator - Carrington MacDuffie
Publisher - Blackstone Audio Inc
Length - 8 hours 30 minutes
Type - Judaism
Download Price - $16.95

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